KNOWLEDGE AND ADOPTION BEHAVIOUR OF FARMERS TOWARDS IMPROVED TOMATO PRODUCTION PRACTICES IN SONBHADRA DISTRICT OF UTTAR PRADESH

Abstract

 India being a sub-tropical country, ideal for fruit and vegetable production and stands 
as second largest producer of vegetable. Tomato is the most cultivating vegetable crop in Uttar 
Pradesh but to ensure food security and to impart the new technology to farmers, the 
knowledge, attitude and adoption level of farmers should be studied. Thus, the present study 
was formulated in Sonbhadra district of Uttar Pradesh. Four villages were selected from 
Ghorwal taluk, 30 respondents from 4 villages constitutes the respondents. Primary data 
collected from the respondents were analysed with appropriate statistical tools. It can be 
inferred that majority of the respondents were middle aged, illiterate, had agriculture as their 
main occupation, possess below 1 hectare of land holding, had 3-10 years of experience in 
tomato cultivation and farming with medium level of mass media exposure, risk taking ability 
and progressiveness; earns medium level of annual income. Meanwhile,  most of them had 
medium level of knowledge, attitude and adoption. Whereas, socio-economic characteristics 
like age, education, mass media exposure, annual income, farming experience and 
progressiveness had positive and significant association with the knowledge and attitude level 
of respondents.